GALLERIES
    GO BACK
    TO MENU

    Tag: Copywriting

    Using strategic story to inspire action for your nonprofit

    Strategic storytelling is all about using stories to inspire and engage people to support your organisation in achieving its goals. A Narrative Framework does just that. It defines why your organizati...

    The Power of Storytelling

    Understanding the nature and practice of storytelling can be powerful tools to help us convince potential donors to support our causes. The framework and structure of stories, developed over thousands...

    What makes a good story?

    Storytelling is a great way to educate, inspire and engage people as it helps you connect with people on multiple levels. What makes  a good story? From a marketing perspective good storytelling...

    Great Advertising Headlines

    Advertising maven David Ogilvy claimed that 5 times as many people read the headline as read the body copy. A great advertising headline can mean the difference between a person staying on your websit...